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---- Google reveals Adsense revenue share


martinibuster - 3:40 pm on May 24, 2010 (gmt 0)


This means the revenue share has dropped from 75% to 68% in just over a year!


Please read this part:

AdSense for content publishers, who make up the vast majority of our AdSense publishers, earn a 68% revenue share worldwide. This means we pay 68% of the revenue that we collect from advertisers for AdSense for content ads that appear on your sites... Since launching AdSense for content in 2003, this revenue share has never changed.


I wonder if the private deals they made with some of their content partners like MySpace was large enough to skew the payout estimates?


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