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---- Lessons Learned: AdSense


icedowl - 4:53 am on Nov 9, 2004 (gmt 0)


What I've learned since late last February...

1. Addiction to Adsense stats is real.

2. Mediabot is a speed demon when new content is added, though its accuracy isn't always spot-on right off the bat.

It does seem to learn after a week or two what really fits with our content, while we're busy tearing our hair out wondering what we can do to get better targetted ads. From this, I have learned patience and to ignore the poorly targetted ads. They do improve over time.

3. Some, perhaps many advertisers believe that the folks out there in cyberspace live in the search engines.

Personally I spend very little time really using a search engine and putting it through its paces, maybe once or twice a week at the most. Mostly I use links from one site to another to make my way to useful information that interests me. And, of course, there's my extremely packed and well used 'favorites' list.

4. Blending and location. Blending for visual appeal. Location to catch interest.


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