HuskyPup - 7:15 pm on Feb 15, 2010 (gmt 0)
It is THIS difference that I am concerned about.
Personally I don't think it makes any difference. My sites are global and attract advertisers targetting their national/regional markets.
The lower cost countries attract lower value EPCs, the higher value EPCs seem to occur when an ad in its target country, mostly Europe and North America, is followed through by a visitor from its targetted market.
Is it true that sites targetted at US, UK etc earn more than others ?
I would say so but don't forget that if you do only this then you could miss out on all the lower value clicks that do add up by the end of the year.
And if you took today's miserable EPC average what would you think then?