Calculated ?..obviously ..in reaction to the information released by the sources I cited here days ago [webmasterworld.com]..
Large press coverage in the UK about their less than £6000.oo donation to charity ..compared to their near £1.6 billion profit from the UK alone.. and the coverage was prior to this belated attempt at PR ..
A hypocritical attempt at damage control is what this is ..
they gave ..after being shamed into it
.001% of their profit..
and doubtless wrote it off against tax ..if they pay tax ..anywhere