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---- Study Says Consumers Do Not Want Behavioral Ads


Visit_Thailand - 4:04 am on Oct 3, 2009 (gmt 0)


A poll will have the results the people conducting or paying the poll want it to have.

Most consumers have no idea how GAS works. An ad is an ad. But once you start to talk about the inner workings and use words like "tracking" etc a certain amount of paranoia will crop in.

I have not opted out, as I see no reason to. And as for 66% hating this decision because they are against such ads, then I doubt any of them will ever know, and the few that do are probably so tech savvy they probably would not be clicking an ad anyway.


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