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---- Why an AdSense Earnings Drop is a Good Thing


Edge - 1:08 pm on Apr 10, 2009 (gmt 0)


I don't know whether AdSense just has a huge glitch (maybe Saturday's maintenance will fix it) or has fundamentally changed how they calculate income, but instead of stewing over the fact that our revenue has dropped by 50% since April 1 after years of steadiness, I prefer to think of the situation as a good thing.

I like your attitude! I diversified years ago and today AdSense only accounts for 40% of my revenue. I promise you that becoming less dependant on a black-box advertising revenue source (AdSense) is enlightening.


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