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htnmmo - 12:35 am on Jan 25, 2009 (gmt 0)
Quarterly publisher revenues declined in 2 of the past 4 quarters.. Even google has been stating in their financial reports that their EPC has been dropping since 2004. The only reason they saw revenues increase was because the number of clicks kept increasing. Either you're in a market that has greater advertising demand during these times or you missed out on a whole lot of money in the past. [edited by: martinibuster at 4:31 am (utc) on Jan. 25, 2009]
I've seen a substantial increase in EPC over the past 15 months or so, which suggests that advertisers are paying quite a bit more for clicks on our many long-tail keyphrases.
[edit reason] See TOS #19. [/edit]