SnowDevil - 2:58 pm on Oct 10, 2008 (gmt 0)
Here's a thought, if AdSense earnings are affected for whatever reason and the result is CPC payouts are reduced, then taking advantage of the flip side of the coin is probably advisable. If CPC prices are low, then selling products and/or services and advertising them with AdWords is going to be more lucrative than normal because the bid prices are going to be lower than normal. So I reckon, sell stuff and market it with AdWords, and provide content and capitalize with (among other things) AdSense. That way whichever way the seesaw tips, you can still take advantage of the situation.