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---- Impact of Global Financial Market Chaos on AdSense Revenue


OutdoorWebcams - 12:23 pm on Oct 10, 2008 (gmt 0)


Zett, I'm with you.

My CTR is also significally down this month, like my affiliate bookings. My audience seems not to be in buying (or booking) mood right now.

But what I did (yesterday, incidentally) was not pulling the ads, but increasing the fun factor by shifting content and placing some additional features much more prominently (which could have been overlooked in the past).

Result: Clicks per visitor is further down (ca. 15 % yesterday compared to the beginning of October, today even worse so far), but pageviews per visitor are 30 % up.

This way money is still rolling in, and visitors are spending more time on my site (what I take as a sign of pleasure) which could also lead to some bookmarks/recommendations.


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