farmboy - 4:20 pm on Sep 13, 2008 (gmt 0)

Here's an article from 2006 and a couple of quotes:

[directmag.com ]

“Our mentors in the Internet business are Google and Craig Newmark [founder of Craigslist],” Savage says.

and

Savage says he wasn’t always convinced that joining someone else’s ad network was a path to long-term viability.

FarmBoy