koan - 1:36 am on Nov 29, 2007 (gmt 0)

I don't get the video ads unit. Are they content or ads? If they are content, can we put them in a page alone without additional content, which is prohibited with the other ads? And if they are ads, where can you actually place them considering how huge the format sizes are?

Video ads are a strange hybrid, especially when you can't even predict what the video will be. I tried it once but the video content wasn't relevant at all (I don't blame their targeting, the ads were great, I would blame the lack of videos for my topic).

I just don't know what to do with them. Is it a solution in search of a problem?