devlin - 7:49 am on Aug 12, 2004 (gmt 0)

My 7-day moving average of EPC has nose-dived since the beginning of August, and is now at its lowest level since I started with AdSense 13 months ago.

I was wondering whether it had anything to do with the recently announced discount that Google offered to AdWords advertisers to persuade them to include AdSense in their campaigns.

But, from the postings here, that seems unlikely, since other people's results are wildly different.

I'm just putting it down to random fluctuations. Wish it would fluctuate the other way :-)