FortySomething - 9:53 pm on Feb 1, 2007 (gmt 0)

To be honest, everybody has made good points here - not sure why you lot are arguing.

The pie is spread more thinly than it used to be, therefore despite the apparent increase in spend, many will be worse off. Some will be better off by the same token based on loads of factors none of us have any control over. The best we can all do is look to our sites and do whatever we can to make them work better for advertisers, and Google, and don't forget to zap those MFA's!

Did I miss anything out?