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martinibuster - 6:54 pm on Oct 2, 2006 (gmt 0)
Are Telcos aware that a new revenue stream is latent within those cell phones? I have no idea. But if they were aware of the income potential, you would think they'd get moving on providing the ideal environment (hardware & software) for delivering advertising.
Telcos in particular badly want a data-based revenue stream other than voice...