Let us not count the clicks that are generated by the well blended text advertisement. Many of the clicks may be generated just by misunderstanding as they are merged with the original contetnt. I guess we are talking about the clicks which are genuinly generated for more information or buying.
Sometimes I wonder. People decide to click, they are't forced to... isn't it possible that when ads are blended well, it means users actually look at them, instead of ignoring them as ads?
So many times I just ignore adblocks, but when I pause to look at them, sometimes I'm interested in a product.
So clicking on very well blended ads may be less "mistake", and more of users actually pausing to see the ads.