endomorph1 - 10:04 pm on Sep 11, 2006 (gmt 0)

I think it really depends on what market your forum is in.

I am in a niche "travel" sector and last year Adsense alone brought me $1866*.**, and this is with $0 advertising costs.

Works great for me!

And before I get the flood of PM's asking what the site is, I will not say.