creativepart - 3:41 pm on Sep 3, 2006 (gmt 0)

I have a faily large guitar forum. It has a page rank that varies between 5 and 6 and is the number one listing on Google for it's keyword. I get 6,000 to 7,000 unique visits a day and 45,000+ page views a day. 83% of my visitors are returning visitors.

Adsense has very low click thru rate, because of the high number of page views. I average 120 clicks a day. To help boost my adsense revenue I have started adding more non-forum pages to the site, but with channel tracking the non-forum pages coming in #3 in dollar volume.

Here are some figures for August which wasn't a great month:
1,280,000 impressions (avg 41,200/day)
3,739 clicks (avg 120/day)
.29% click-thru rate

So, money can be made... just not too much. By the way, some members are clicking on my ads because when I changed my ads to only show to visitors clicks immediately dropped by 50% or more.

And, one more thing. Ad targeting is spot on in my forum and the ads change with content of each thread very well. When it's about guitars my ads are about guitars, when its about music my ads are about music and when it's occassionally about cell phones or something then the ads are about those too.