rbacal - 1:28 am on Aug 18, 2006 (gmt 0)

Good post Ron. The 80/20 thing is the only issue I have with your post, There's no particular compelling reason to assume that it actually DOES apply to many things. It's often misused, and as with most rules of thumb, it's often somewhat wrong, and occasionally really really wrong.

It's origin (in Italy) had to do with population, I believe, and then it got absconded with...to some rather poor conclusions.

Anyway, no matter. Your points still make sense.

Another bit - if you have a website that focuses on a niche, is user and content oriented, then as you develop more pages, you start to "compete with yourself" in the SERPS. That's not necessarily a terrible thing, but it's worth realizing that if you have 10 pages or 100 pages that would rank in the top ten in the SERPS on a term, only one is going to show for any given search.

I'm over simplifying a bit here. There's stuff you can do via synonyms and such things to increase serp coverage, and you can do this keeping the user in mind.