---- What Publishers Should Know About Advertisers
netmeg - 8:31 pm on Jun 27, 2006 (gmt 0)
They are ads; some good, some bad. The best will get the clicks, the worst will not, and many visitors do not even 'see' them.
I honestly cannot understand why people sign up for a scheme that brings them money, then block great chunks of it. Makes no sense.
In general you are correct. However, there's a finite resource involved - i.e. the amount of space on my site that I am allowed (or willing) to devote to advertising. Just as when I'm in Advertiser Mode, I want to get the best value for the least expenditure that I can, so also do I (when I have my publisher hat on) want to maximize my site real estate with better ads. Don't like waste.