moTi - 8:03 am on Jun 26, 2006 (gmt 0)

all advertisers will jump on ppa ads if offered and leaving ppc ads. why? it's simple: because a secure income without marketing risk is better.

believe it or not, but introducing ppa area-wide will be the most significant impact since the start of the program. and it will change your job drastically. the thing is, ppc and ppa are 2 completely seperate businesses. one is marketing, other is sales.

well, how would you describe your self-employment? a publisher, a website marketer? with ppa you will be retrained to be part of the advertisers' sales team. you'll become nothing else than an outsourced salesman. concerning adsense, so far your job was to generate qualified ad clicks by attracting traffic with your content. soon your job will be to actively promote all kinds of products to receive sales commissions, thereby sending off most prospects for free.
one of the points that has already been mentioned in brilliant message #106 is:
there is no way to correctly track sales resulting from your efforts. especially non-internet or different-computer orders and time-displaced purchases cannot be attributed to their origin in large part. branding, personal recommendation, product presentation - everything without being paid one penny.

so you will be cheated, in one way or another. are you ready for affiliate business? i for one will rather remain a marketer and be gone if this happens.