jomaxx - 9:06 pm on Jun 23, 2006 (gmt 0)

Actually AdSense is ticking along quite successfully, so you could easily argue that the current model is very acceptable to advertisers.

The thing is that with a 100-billion-dollar-plus market value, they are under constant pressure to come up with new revenue streams.

<added> IMO Powerup is mostly correct that Google have to manage this without cutting into content network revenue. The stock market is very intolerant even of stalled growth, never mind negative earnings growth. </added>

[edited by: jomaxx at 9:12 pm (utc) on June 23, 2006]