andrea99 - 6:07 pm on May 9, 2006 (gmt 0)

I get great satisfaction from watching competitor's million pound TV ad campaigns in the evening, and then noting their web site traffic hasn't budged an inch the next day.

I would like that kind of next day access to my competitor's traffic stats, how is this done? I agree that offline ads are extremely wasteful and poorly targeted, this is the very reason we are doing so well online.