diberry - 3:24 pm on May 21, 2013 (gmt 0)
Wow, the Boghog comments might merit a whole new thread?
I can think of no reason for Boghog to make this up but if this practice was widespread then surely we would have heard about it before now? So many businesses have been forced into Adwords by the ranking situation in the last couple of years. Many of those must have been be search savvy and realised what they were being told was malpractice. Why is this not public knowledge?
Several possibilities come to mind:
(1) Google's good at choosing which companies they offer this to. Any company who takes them up on it has a good reason to keep silent.
(2) The few companies who don't take them up on it are not prepared to prove in a court of law that Google made these highly inappropriate offers to them. Without being prepared to prove it in litigation - or being prepared to withstand the years of expensive litigation a company like Google could bury you under - I'd be very careful what I said publicly, too.
(3) Disinformation, a tactic that works for the CIA and the Hollywood press machine equally well. Put out enough UNtrue rumors about Google's nefarious doings, and any TRUE rumors of nefarious doings get lost in the noise, and it's all dismissed as "conspiracy theory." Ahem.