incrediBILL - 4:13 am on Dec 1, 2012 (gmt 0)

Perhaps it will turn into (as it has been turning all along) that they ONLY include content they have reviewed first and trusted enough to make authority (pretty much what we have now), thus shutting out a large part of the net.

The simple solution is to only display results from sites that appear in hand filtered directories like DMOZ, Yahoo, etc. and switch to a paid inclusion model for everything else and they'll make even more money than they did before.

Not only that, by dumping all the dregs of the web, like MFA and scrapers sites, they'll create room for other smaller search engines to fill the void and index the dregs. The smaller SE won't have deep enough pockets to bother suing in the first place.

IMO the best way to clean out the trash is go back to our roots because back in the day of real directories, paid inclusion and actual link pages on trusted sites you simply never encountered the crap you find in todays search engines. Google's algos have just lost the purpose of how the original web worked which was links were votes of what was worth visiting and trusted sites only linked other trusted sites, an invitation only kind of establishment that kept people from drudging through the crud we do today.

The sad thing is the search engines couldn't even dial back the algo to just include sites from legit link pages because thanks to their draconian linking penalties they've discouraged link pages which are virtually extinct these days except on the dreg sites themselves.

Oh the irony.