superclown2 - 7:31 pm on Oct 18, 2012 (gmt 0)
Those are a couple of reasons, before we go toasting their demise just remember that if they start losing money each quarter then the gloves will really come off and they will really shaft the webmasters - yes they can be much more nasty, believe it.
At a time when Google are about to be roasted by multiple legislative bodies for alleged abusive practices their best bet would be to keep their heads down not jump right on top of the parapet. That doesn't mean they won't do it, of course.
What exciting times we live in.