engine - 10:21 am on Jun 4, 2012 (gmt 0)
I can see how G+ would come into this. Every business would need a G+ account to be able to manage their local ads.
Report: Google Planning Fresh Assult On Local Ads With 'Business Builder' [online.wsj.com]
Google Inc. has repeatedly tried, and largely failed, to crack the market for local business advertising. As early as next month, the Internet company will try anew, as it trains its largest-ever assault on the roughly $20 billion market.
Google plans to have its newest small-business service—which at one point it was calling Business Builder—up and running as early as July, said a person familiar with the matter.