Sgt_Kickaxe - 11:50 pm on Sep 28, 2011 (gmt 0)

But its biggest threat is Google itself, Larry Page, its chief executive and co-founder, said Tuesday.

It's ONLY short term threat is forgetting that pure search rankings made them darlings of the industry and cluttered rankings full of places, maps, affiliate offers and now +you's (not to mention too big a hunger for personal data) are making them the exact opposite.

Google has the potential to become a great product once again but they seem blinded by the "gotta add more stuff and get more personal info" mentality.

My advice - When you're atop MT Everest stop trying to climb higher by stacking stuff in a pile. It will eventually fall and the drop is massive. Google is the Mt Everest of search, nobody else is even half way up the mountain, but it's just a matter of time until they fall leaving some other company #1 if they don't knock it off. Having SO MANY DIFFERENT PRODUCTS is great, but keep them separate already. A good foundation would be to start each at ground level.