Whitey - 7:17 am on Sep 23, 2011 (gmt 0) [edited by: Whitey at 7:19 am (utc) on Sep 23, 2011]
How do you measure this? Google does not have an economy
IMO - there's direct, money through their coffers, and indirect economics. Monies influenced by the Google marketplace in the buy / sell process; even if a transaction doesn't go directly through Google's search presence ( google properties ) for an entity, it may transact as a consequence of it and that's immeasureable as you indicate.
We're increasingly in a virtual "digital" economic World, and Google is a key, if not a dominant player, where brand forces are limited in the search space.
[edited by: Whitey at 7:19 am (utc) on Sep 23, 2011]