walkman - 1:16 am on Sep 20, 2011 (gmt 0)

I can't wait for the emails and notes between the different teams on the impact of SERPS in ad revenue. Does anyone believe that no one said anything about it during updates? Search is pretty much their only source of money. Soon the FTc is going to look at the algo and see; I have a feeling some people are mighty nervous.

No way they'd send emails now, but no doubt they were careless back then. Google has to save all communications, IIRC, since they are a publicly traded company. The Skyhook Wireless and Java case has shown their true face. Just search for those cases.

Since they came under heat, Google probably has the decision makers work together in one area or office so no paper trail is left.

The final entry in one much-redacted e-mail thread came in reply to a colleague’s pledge to get back with some detail about Skyhook. “PLEASE DO NOT! Thread-kill and talk to me off-line with any questions,” [nytimes.com...]

My dream would be to force Google to totally separate them, let search be totally separate from ads, as in two different companies. "Trust us, we're honest" when tens of billions are at stake, just doesn't do it.