engine - 5:25 pm on Feb 16, 2011 (gmt 0)

Google One Pass Launched, A Digital Content Management Service [googlenewsblog.blogspot.com]

Eric Schmidt announced Google One Pass, a service that lets publishers set their own prices and terms for their digital content. With Google One Pass, publishers can maintain direct relationships with their customers and give readers access to digital content across websites and mobile apps.

Importantly, the service helps publishers authenticate existing subscribers so that readers don’t have to re-subscribe in order to access their content on new devices. With Google One Pass, publishers can customize how and when they charge for content while experimenting with different models to see what works best for them—offering subscriptions, metered access, "freemium" content or even single articles for sale from their websites or mobile apps. The service also lets publishers give existing print subscribers free (or discounted) access to digital content. We take care of the rest, including payments technology handled via Google Checkout. Google One Pass is currently available for publishers in Canada, France, Germany, Italy, Spain, the U.K. and the U.S.