Brett_Tabke - 9:03 pm on Dec 18, 2010 (gmt 0)
And now that everyone has heard of them and their incredible success rates, they are having stupidily high conversion rates on their cold calling. I've heard near 70-80%. This is something I don't think Google would be successful at doing on their own. The second an AdWords purchaser got a cold call saying they were from Google - peoples defenses would come right up. Where Groupon, people are willing to take on a new option.