tedster - 9:20 pm on Sep 4, 2010 (gmt 0)
I'd like to see someone do an investigation that was ONLY about organic search. These actions always pile on the Adwords side of things and that very much muddies the water. Do Adwords separately.
The Foundem action is classic in that regard. Their earlier "publicity" was a terrible mish-mash of paid and organic, totally blurred.