kaz - 7:04 pm on Sep 4, 2010 (gmt 0)

BTW, how do you measure name similarity?

By the number of common words between the two or similar letters and spelling based on the words in the two names. It's not complex.

Is there any spelling issues that may be a factor in this suggestion made by google?

I don't see the abuse, unless you think google is familiar with your situation i doubt their actions are intentional to harm your business versus trying to provide the best experience possible to as many of their customers as possible.