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---- Google Acquires Online Travel Guide Ruba


gethan - 5:03 am on May 24, 2010 (gmt 0)


I came here to eat breakfast during the summer. I love the hash browns and eggs with cheese. Next time I will order the coffee.

http://www.ruba.com/place/Hardware_Cafe_General_Store-566_Main_Street_Fair_Haven_NY

The above is a sample of reviews from the "Number One" reviewer from the Ruba.com community.

Ruba.com is mashups and presentation and very little else in it's current form.

Why did google buy ruba in particular? - it's nothing special compared to all the competing UGC google maps based sites - the only good content in it seems to come from wcities.com.

"Heads up people, this is where Google starts to become the destination and not just the search engine."

Agreed Bill - is this the first in a series of purchases? - or a one off acquisition to flesh out google local and give local/maps on mobile a ton of content?


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