incrediBILL I don't know. Perusing the site and looking at one destination most all the entries appear to be by rank amateurs - travelers that have left their impressions. I see some untoward gliches, for e.g. images in the public domain listed as Picture By Widget Sales with a link thereof to the alleged site that took the picture. A cut below TripAdvisor which is itself not an authoritative source for specific destinations. But yes, it adds to the clutter and may well dilute the market for expert, in-country travel sites.