graeme_p - 6:41 am on Apr 18, 2010 (gmt 0)
The word "pressure" is quite worrying in this context.
That is why Viacom use it!
"Pressure" from the biggest search engine and traffic source is not something anyone would want to feel.
Yes, because Viacom are a hapless small business.
It may mean that a colossal video upload site is untenable, but the disregard for copyright remains.
Innovation vs copyright?
The problem is that you also end up barring lots of legitimate uses - just as banning bittorrent would mean my linux ISOs would download a lot slower.