ken_b - 9:59 pm on Dec 18, 2009 (gmt 0)

I can't think of a single site in which I actually fully trust the reviews

I'll go along with that.

Trusting technical advice is one thing. Trusting a "review" or referral is another.

No way would I take such a face value. I don't really care if 995 shills like a particular cafe.

I want to be able to use a SE to find the cafe, then I'll make my own mind up about the quality of the food and service.