jecasc - 2:16 pm on Jul 16, 2008 (gmt 0)

Despite Google's semantic technology, the complaint states that the ads Levitte placed just didn't work. Out of the 202,528 impressions on parked domain pages, Levitte got 668 clicks and zero conversions.

I'd say what doesn't work is his website - at least if the website he advertised for is the one linked to in the article. You could spend a million dollars on advertising - you probably wouldn't get a single conversion out of this website. It's one page and two contact forms - what does he expect? He should have spent the $887.67 dollar he wasted for the Adsense campaign in adding some content and a decent design.