Brett_Tabke - 7:47 pm on Sep 21, 2006 (gmt 0)

Well worth a read:

[chicagotribune.com...]

Google is more like a cocky yet insecure teenager--always looking over its shoulder for the next threatening rival. It wants every move on the Internet to go through its disarmingly simple home page, period. Google has devised ways to make billions by linking advertisements to such queries. And to old-line industries, Google is scary in a Wal-Mart kind of way. "The sense that Google can do everything well has been tarnished," said Joe Kraus, who co-founded and then sold Excite.com, which pioneered computer search in the early 1990s. "They've made people say, `Wait a second, not everything coming out of Google is amazing.'"