tedster - 12:41 am on Apr 23, 2004 (gmt 0)

The interesting angle here is that, as opposed to blowing their own horn as loudly as possible, Google apparently feels a need to soft pedal their status, and not make themselves into an overly large target.

Of course, they already are a large target (just look at the last few weeks) but apparently they've been turning the knob down for quite a while.