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blaze - 7:04 pm on Feb 13, 2005 (gmt 0)
The problem with alternative ppc engines can be boiled down to one thing and one thing only: the trouble it takes to list and delist. And that is the only reason keeping me and probably most other people from using alternative PPC. Yes, there are all sorts of bells and whistles that you might also like, but those bells and whistles are not what are keeping the majority from using the alternative PPC engines. This wasn't really meant to be a debate about what a good PPC management software program should do. As for automated keyword analysis? I'm not entirely sure what that is. I don't know what a keyword pays out until I bid and wait a week (or a month, or whatever) I have a good feel for what a keyword might pay out because of a) experience There is no way to automate those processes. That's just an issue of IQ and understanding the english language and how people use it.
My original intention was creating a method whereby alternative PPC engines could 'level the playing field' as it were.
b) overture keyword tool / google keyword tool