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---- Looksmart - Dead Directory Walking?


jeremy_goodrich - 6:16 am on Apr 30, 2003 (gmt 0)


charge, personally, I'm thrilled that for what I got for my time from LookSmart perhaps could work out...if the traffic level holds steady for a few hundred years. :)

There are some people I know that claim better ROI from LookSmart - however, that is a bit problematic, because I KNOW they aren't tracking their conversion rates by keyword / search engine / etc.

Perhaps somebody that uses Go Toast or similar can comment on the quality of LookSmart & the quantity to get a better idea of their 'worth'...

Regarding that site I mention - 5 clicks a day. hm.

I get more than 10 times that from all my other sources, for the same site, with 0 promotional effort..

For the time I spent on getting that site into the LS db, I learned a far more valuable thing for my sites: don't waste my time on LS.

Like I said, though - perhaps there are those out there - that aren't posting? - chuckling over their fabulous ROI + traffic?

Anybody else think that there is perhaps the reason for the decline right under our noses?

As LS might have trouble getting clients at .15 cents a click, perhaps they are digging deeping into their CJ relationship to drive extra revenue...but that would mean competing more with US webmasters.

It's mighty hard to have it both ways....


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