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- Advertising
-- Pay Per Click Engines
---- Click Fraud Rate Up to 17.1pct in Q4 2008


gregbo - 5:55 am on Jan 30, 2009 (gmt 0)


Clicks that are the result of poorly written ads and worse targeting are not fraudulent, but I'd guess that more than a few advertisers think they are.

Sure, but how would you tell the difference? Fraudsters can easily mimic any kind of human behavior.


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