jeremy_goodrich - 11:21 pm on Jul 21, 2003 (gmt 0)

There are some categories that LookSmart have made that the minimum CPC is quite large...so even if it is a "granular" term that in any other CPC provider would cost less, in their system, since it's part of that vertical keyword market, they'll charge you a lot for it ;)

Hope that makes sense, read the sales literature on their site to see which verticals they targeted for the price hike.