Quantam_Goose - 2:04 pm on Jun 29, 2006 (gmt 0)

Oh Contraire! The overwhelming problem in this area is rampant (wildfire) trademark claims and enforcement.

Before we start oozing tears of sorrow for the "violated" trademark holders - lets give a few examples of trademark protection run wild. For example , did you know the word "Latitude" is a trademarked term by Dull computer? Thats right. You cannot put the word latitude in any context relating to computers using adwords or any other context. In fact if I was warren buffet, and wanted to run an ad saying I was giving away a latitude computer to all families in dire circumstances (Give Away!) the crack google trademark police would disallow my ad.

Go ahead and try it.

Hundreds of english language names or descriptors which some company decided to adopt are now off limits because Google and other advertising mediums go along with the notion that if a "got bucks" corporation decides to name a product "Sunday" and then uses the flawed trademark laws in this country, then Google will become a willing co-conspirator to banning the normal use of the word Sunday. This is in fact what is happening.

Pretty soon, Google adwords will be a highly regulated manufacturer approved sales channel. Google - stand up and say no to frivilous trademark claims.!