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---- Adwords ROI dramatically dropped


heyday - 4:30 am on Mar 21, 2006 (gmt 0)


Very interesting thread.....

Sounds like what I was complaining about in Nov and Dec.... then Jan and Feb were HOT. March has been good but have had many days where my CTR went way down and conversions were down... Still making money. I'm 98% content network..

For what it is worth AWA on your comment on constantly changing......

I beleive the oposite.... I do better when I've setup a campaign and get it to where I'm making money....then I leave it be..... I now have campaigns that have not been touched for 2 years....and are still making excellent returns.

They have good times and bad times. Personaly I've found in the long run it is more dificult to make money if you are always making changes.....having to wait for ads to get approved...sometimes it is easy to make a rash decision just because you had one or two bad days.....

Thats just my experience though....

heyday


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