alpine - 3:32 am on Jul 22, 2003 (gmt 0)

Great info; thanks seth_wilde and WebDiversity!

But what I really would like for my application is for Adwords to reflect back the searched term (assuming it will fit), not the matched term.

For example:

searched term: Blue Tables
term bid upon: Tables
title of Adwords Ad: Blue Tables

Otherwise, I don't see it as much of a timesaver for a good many people, since some will probably want to display a more specific title than a broad match term.

It seems that Google has done this for some advertisers (E.g. Ebay, at least for Premium ads). Is there any way for me to do it with Adwords? Or should I talk to our Premium rep?