bwnbwn - 8:51 pm on Nov 21, 2013 (gmt 0)
I've narrowed each keyword down into it's own ad group. When I stop the ads it's the money keyword which has the bad conversion rate and crazy spend. Exact match.
You didn't answer my question very well.
1- So you have a group of keywords I assume landing on the product url for this group correct?
2- When you stop the (1) one group containing the exact match sales go down?
3-OR do you stop them all?
4- Trying to figure out if your stopping them all or just the exact match single term.