Jayson_Rodda - 3:48 am on Apr 15, 2013 (gmt 0)
Select [exact match] terms in the keyword tool. Create a list and break into buying, browsing & research related search terms.
Focus your adwords budget onto those search terms in the buying category. These will likely generate more than just clicks.
Country targeting is via campaign level only, best to have one campaign for each country, easier to measure results.