Widestrides - 8:18 pm on Feb 4, 2005 (gmt 0)
Yes, it certainly is an increase in traffic. I'm pretty sure it is just due to less competition from all the direct to merchant ads being dropped. That's exactly when it started happening dramatically for me. Yes, ROI went down, but total revenue went up - way up, so who cares about ROI at this point. We can work on improving that now. I'll take the traffic and the extra revenue for now!